Curation in Action for Informal Learning, Coding, PR, Social Selling: Your Friday Briefing

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Friday Briefing hour is upon us, Pink Posse! This week we’ve rounded up insights on the role of content curation in learning, PR and continuous development. And in a week of some darkness around data, we shine a little light on the wonderful curated resource that is Wikipedia. Is it going to save the internet? No, you are. No pressure..

 

libraryWhy Informal Learning Needs Content Curation

Learners in organizations want to stay up to speed and continuously learn. You can box them into courses, but they go out of date. Or you can say to them “here’s the internet, help yourself.” But that’s not really providing much of a service beyond a ticket to the wild west. As Training Industry noted, effective L&D teams need to curate and filter content for learners.” It saves learners time searching, adds context and structure, and drives engagement in the LMS and Learning Platforms where they’ve already invested. Nice shout out to Degreed here, who are going very good things for continuous learning (and good pals of ours.)

 

hello-world-1333103_960_720Want to be a Developer? Continuous Learning is Your Codebase

CIO magazine builds on the continuous learning theme this week. They zone in on a specific skillset: developers. According to Forrester research, the world needs another 500,000 developers in the next 10 years. How to solve for that? They can’t all afford school, we can’t all quit our jobs to learn code, and it’s a field where knowledge has a short half-life. The answer may be continuous learning: “Maybe better to take a page from software development itself, which says the first version isn’t the best; it’s just the first….We should think of education the same way: a process of learning that involves reworking existing skills and adding new ones and that is, crucially, happening constantly.” Sounds about right to us…

 

richard baileyHow to Curate Effectively in PR

What if you took the time to curate, filter and round up the best articles in your sector, and write a weekly blog post, say on a Friday, to share the best with your audience? I know, Pink Posse, it’s a mad idea. But Richard Bailey’s doing a great job on it. He gets meta in his LinkedIn post on how and why he curates content weekly to engage his PR audience. Great point on using algorithms: the bots can surface and filter content, but it needs a human to synthesise and join the dots. From one Friday briefer to another, we salute you sir…

 

alex_low6 Lessons from Trying Social Selling for Real

Let’s stay practical shall we? Social selling: lot of talk, maybe fewer examples of people doing it for real in their business? Alexander Low shared a post to buck that trend this week. He talks through how he made social selling happen: how to build the business case, get people taking action on social channels, and bring stakeholders around from “we don’t do social” to “sorry, are you saying we won that business through…LinkedIn?” Nice case study Alexander.

 

wikipediaWikipedia: Curation King, Saviour of the Internet?

Finally, we know you’re well read (and very good looking) and you don’t need another recap of the Facebook / Cambridge Analytica data saga (but if you do...here’s loads of them). Instead let’s look at a curated resource that has built a reputation for being a beacon truth: Wikipedia. You know, that free site that you check when you need to say something smart about AI or the Civil War, written in the main by sane people? Increasingly platforms like Google, YouTube, and (yes) Facebook are turning to Wikipedia to tackle their misinformation woes. Fair use, or over-reliance on a site where anyone can edit content, and all the community challenges involved in that? Wired sets out the case for wiki-style moderation in the post-truth era this week.

Curate safely on any topic you want with our free tool. Not a data-sucking personality quiz in sight…



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